Cash Money Records releases today their official app in celebration of its 20th Anniversary. It is available exclusively at the App store. It will be released on all digital platforms beginning September 1st, 2017.
The Cash Money app boasts a wide array of features. Among those, users may recreate the iconic covers of timeless label releases with their own photos, adorning the pics with bling, jewelry, fire, and more. The app includes a free introductory “Sticker Pack” of 20 add-ons with the opportunity to purchase record-specific packs such as a 400 Degreez, Solja Rags, and Tha Block Is Hot, to name a few. Additionally, the app includes a Tattoo pack, featuring the iconic ink of Birdman and Lil Wayne.
Commemorating another hallmark, the app streams over 15 classic music videos with brand new behind-the-scenes content and “director’s cut” commentary from the artists, filmmakers, and the talent who made some of rap’s most memorable moments a reality on-screen.
For the first month, the app hosts an exclusive digital “pop-up shop” as the only place to purchase the official Cash Money Records 20th Anniversary merchandise line. Moreover, a news section keeps fans current on upcoming releases, events, and more.
Cash Money Records worked directly with leading developer Neon Roots(www.neonroots.com) to develop this inventive and innovative app, which incorporates contests and access to exclusive 20th Anniversary events throughout the year.
In tandem with the app launch, leading TV music provider Music Choice engages a multi-platform Cash Money takeover across their television channels, web site, and app. Dedicating two separate Music Choice television channels to the label and its legacy from June 23 through July 16, the Hip-Hop and R&B Music Channel will play 30-minute blocks of Cash Money songs. Meanwhile, the throwback Rap 2K Channel features Cash Money music 24-hours a day. Featuring numerous classic videos, Music Choice is showcasing video on-demand playlists touting the “Best of Nicki Minaj,” “The Best of Drake,” “Best of Lil Wayne,” and more. The Music Choice app also streams nothing but endless videos on a dedicated Cash Money video channel.
Get it now here.