Hot off the heels of its flagship store opening in Brooklyn this past weekend, Fool’s Gold releases a new Summer ’17 clothing collection. Along with the necessary hoodies, headgear and tees, the label is introducing select cut and sew items: a tracksuit, coaches jacket and shoulder bag. Dubbed “New York’s Loudest”, the bright collection harkens back to an early-aughts golden age, when SoHo staples like Yellow Rat Bastard and Fat Beats were go-to downtown destinations.
The accompanying lookbook, was shot by street style wunderkind @rayscorruptedmind and styled by Kevin Amato. It stars Fools Gold artists Leaf, Kissey, Callie Reiff, Geotheory and Yesus of B.I.C. alongside extended FG fam.
See the lookbook here: https://store.
The full collection is available now at store.foolsgoldrecs.com