Madonna launches birthday fundraiser on Facebook with global payments company Ripple to raise critical funds for Malawian Orphans.
The fundraiser will run from July 30 through August 31 to mark the musician and philanthropist’s birthday on August 16. Fans can choose to donate directly to Madonna’s fundraiser and/or start Facebook Fundraisers of their own to mobilize their social networks in support of the cause.
“I have an unwavering commitment to providing vulnerable children with a loving home. For my birthday, I can think of no better gift than connecting my global family with this beautiful country and the children who need our help most,” said Madonna. “Every dollar raised will go directly to meals, schools, uniforms and healthcare. I want to come together with my friends, fans and supporters to change the lives of Malawian children and let them know they are nurtured, protected and loved. Through their generous match, Ripple is doubling the impact each individual can make.”“We’re honored to be a part of Madonna’s amazing work with some of the world’s most underserved children and are grateful to our investors at Sound Ventures for making the introduction to us and this important cause,” said Eric van Miltenburg, SVP of Business Operations at Ripple.